Discover the Secrets Behind the Making of ASICS Shoes
Discover the Secrets Behind the Making of ASICS Shoes
Where are ASICS Shoes Made? Unraveling the Manufacturing Process
ASICS, renowned for its exceptional footwear, takes pride in its commitment to quality and innovation. With a legacy spanning decades, the brand has established a global presence and a reputation for excellence. To meet the demands of its customers worldwide, ASICS strategically places its manufacturing facilities across various regions.
| Country | Locations |
|---|---|
| Japan | Kobe, Kurume |
| Vietnam | Ho Chi Minh City, Da Nang |
| Indonesia | Tangerang, Bandung |
| China | Quanzhou, Jinjiang |
Japan: The Birthplace of ASICS
Japan, the birthplace of ASICS, holds a special significance in the company's manufacturing process. The facilities in Kobe and Kurume are dedicated to producing high-end performance shoes, ensuring the highest standards of quality and craftsmanship. These facilities are equipped with cutting-edge technology and employ skilled artisans who meticulously craft each pair of shoes by hand.
| Facility | Specialization |
|---|---|
| Kobe Plant | High-performance running and basketball shoes |
| Kurume Plant | Premium sports shoes, including Onitsuka Tiger |
Southeast Asia: Strategic Production Hubs
To meet the growing global demand for its footwear, ASICS expanded its manufacturing operations to Southeast Asia. Facilities in Vietnam and Indonesia play a crucial role in producing shoes for a wide range of sports, including running, tennis, and volleyball. These hubs utilize advanced production techniques and adhere to stringent quality control measures to ensure the durability and performance of ASICS shoes.
| Country | Facilities |
|---|---|
| Vietnam | Ho Chi Minh City Factory, Da Nang Factory |
| Indonesia | Tangerang Factory, Bandung Factory |
China: A Rising Manufacturing Center
In recent years, ASICS has established manufacturing facilities in China to further enhance its global production capacity. These facilities are strategically located in Quanzhou and Jinjiang, renowned for their expertise in footwear manufacturing. ASICS China facilities leverage modern technologies and skilled labor to produce high-quality shoes at competitive prices.
| Facility | Focus |
|---|---|
| Quanzhou Factory | Casual and athletic shoes |
| Jinjiang Factory | Performance running and basketball shoes |
Success Stories: Testimonials of ASICS Excellence
- Eliud Kipchoge, Marathon World Record Holder: "ASICS shoes provide me with the confidence and support I need to push my limits."
- Novak Djokovic, Tennis Grand Slam Champion: "ASICS shoes have revolutionized my game, giving me the stability and responsiveness I require on the court."
- Michelle Wie West, Professional Golfer: "ASICS shoes offer the perfect combination of comfort and performance for my long hours on the course."
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